Become a Key Player at Fritz Hansen, Crafting Marketing Strategies for Iconic Designs in Japan

As our Marketing Manager, you will play a key role in shaping Fritz Hansen's brand presence and driving strategic initiatives in the Japanese market.

Reporting directly to our Head of Japan, you will collaborate closely with the central and local teams to ensure the seamless execution of our Sales & Brand Strategy, aligning with the overall Global Brand Management Plan. You will be based at our office in Gaiemmae, Tokyo.

Your overall responsibility will be to create, coordinate and implement all brand activities including:

  • Brand Reputation Management: Ensure that our brand's reputation is positively represented in all communications and PR activities.
  • Strategic PR Planning: Develop and execute a strategic PR plan that amplifies the brand's presence and reputation in Japan, aligning with the global brand strategy.
  • Compelling Content Creation: Create engaging, PR-driven content that resonates with target audiences across various platforms. Craft narratives that showcase Fritz Hansen's design excellence and its impact on the industry.
  • Media Relationship Building: Cultivate and nurture relationships with local press and media outlets to secure high-profile placements and coverage for Fritz Hansen, our products, and brand activities.
  • Event Management: Plan and manage events and initiatives that generate media attention, aligning with product launches and brand milestones.

At Fritz Hansen we are guided by our cultural commitments: We are brave – We are curious – We are better together – We take care of People & Planet. It is important for us that you identify yourself with these commitments and that you are eager to promote them in your everyday work as our new Marketing Manager.


  • Educational Background: Higher Education Diploma or Degree in Marketing, Communication, or a related field.
  • Language Skills: Native Japanese and proficiency in both written and spoken English.
  • Work Experience: A minimum of 5 years experience in PR, marketing and event planning preferably experience within the high-end/luxury retail industry.
  • Creative Mindset: A creative mind and a demonstrated track record in generating innovative concepts for events, collaborations, exhibitions, and more.
  • Team Collaboration: Demonstrate a collaborative spirit and the ability to work seamlessly within a team.



We will be reviewing applications and conducting interviews ongoing. Please submit your application and resume in Japanese, including a photo at the beginning.

If you have any questions regarding the position, please contact Head of Japan, Toshimasa Suzuki by email at

At Fritz Hansen A/S, we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from individuals of all backgrounds, experiences, abilities, and perspectives. Our hiring decisions are driven by qualifications, skills, and the ability to perform the job. We are proud to be an equal opportunity employer.

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Fritz Hansen has crafted extraordinary design since 1872 and stewards many of the world's most recognised furniture designs. Today we embody a modern, conscious, Nordic lifestyle manufacturing premium furniture, lighting and accessories made in collaboration with leading artists, designers, and architects from around the world. The brand has collaborated with Arne Jacobsen, Cecilie Manz, Hans J. Wegner, Piero Lissoni, and Poul Kjærholm, among others. By collaborating with partners and suppliers who share our values, we combine our expertise with specialist knowledge to bring about positive change. Our mission is to create visionary, long-lasting designs that elevate the everyday.

Today Fritz Hansen designs are sold in more than 85 countries through 2,000 points of sale, including flagship stores in Copenhagen, New York, Munich, and Tokyo. The company employs almost 350 people worldwide and maintains its headquarters north of Copenhagen, serving design-passionate customers through contract and retail.

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