Market Manager – Finland

About Stock Group

Stock Group is a Danish FMCG company. We build, own, and distribute celebrity chef brands across Northern Europe. Everything is developed in-house: product design, logistics, content production, and direct-to-consumer ecommerce.

Good business acumen characterizes everything we do. We believe innovation, responsibility and execution are the keys to success. This has made us one of the fastest growing wholesale companies in Northern Europe.

We are currently active across Kingdom of Denmark, Iceland, Norway, and the Netherlands. Germany and Finland are about to be launched as well with more to come.

About this role

We are looking for a Market Manager to lead our Finnish market entry and own our commercial presence in Finland from day one.

Our flagship brand in Finland is Tomi Björck. He is Finland's most celebrated chef and restaurateur. MasterChef Finland head judge. Owner of 11 restaurants across Finland, Sweden, and Australia. A household name with 17 television series and five cookbooks. The Tomi Björck product line covers hybrid cookware, knives, air fryers, kitchen appliances, and accessories. It is developed, owned, and distributed by us, with Tomi as the face of the brand.

You will report directly to the Head of Business Development. You will work closely with our KAM team in Vejle, who have built this market model from the ground up across multiple countries.

What you will be doing

• Building and managing key account relationships with retail chains, grocery buyers, and trade partners in Finland
• Driving sell-in of our brand portfolio by presenting ranges, negotiating listings, and following up on performance
• Planning and executing in-store activations, promotions, and trade marketing initiatives
• Tracking market dynamics, competitor activity, and customer needs and feeding insights back to the team in DK
• Working closely with colleagues across sales, procurement, and supply chain in DK

You will not be starting from zero

Stock Group arrives in Finland fully equipped. We bring a complete product range and ready-to-use content and marketing assets. We also bring consumer and sales data from our established markets. That data tells us what works and what sells. The Tomi Björck ecommerce shop for Finland is in final preparation.

Your job is to bring a proven commercial model into a new market. The full weight of Stock Group's infrastructure is behind you.

Who we are looking for

We are looking for a commercially driven profile with genuine FMCG experience. You know how to open doors, build relationships with buyers, and drive sell-through on the shelf.

• FMCG/retail experience. You have worked in sales, KAM, or trade marketing. Exposure to grocery, electronics retail, or housewares is an advantage. Experience selling into major Finnish retail chains is a significant advantage.
• Strong communicator. You are confident presenting to buyers, negotiating terms, and building rapport at all levels of a retail organisation.
• Self-starter. You take ownership of your market without needing daily supervision. You also know when to bring the team in.
• Language skills. Fluent Finnish or Swedish is a requirement. Fluent English is required for day-to-day collaboration with the team in Denmark.
• Comfortable with travel. The role involves regular traveling between the HQ in DK and customers in Finland.

Location

Our preference is for candidates based in or near Vejle, Denmark. You will work from our headquarters alongside the wider commercial team. Candidates based in Finland are also considered. If so, you should expect approximately 40 to 50 travel days to Denmark per year for team collaboration, planning, and market reviews.

What we offer

• A strong and growing portfolio of celebrity chef brands with genuine consumer pull
• Real ownership of your market from day one, with direct access to decision-makers
• Full support from procurement, marketing, supply chain, and finance
• A tight-knit team with three years of cross-market experience to draw on
• Competitive salary, travel budget, and benefits package

How to apply

Send your CV and a brief cover note. Tell us why you are the right person to build our presence in Finland. For questions, contact Head of Business Development, René, at: rene@stockgroup.dk

We review applications on a rolling basis. Our goal is to have the right person in place by 1 August.